Hi, I’m Erin.

I deliver impactful designs, lead effective teams, and tell stories about how I do it.

Hi, I’m Erin.

I deliver impactful designs,
lead effective teams,
and tell stories about how I do it.

Things I do

Impactful design

Design is problem solving.
I test my designs to make things better—not just different.

Effective leadership

Work should be fun.
I grow and guide diverse, high-performing teams.

Useful storytelling

Wanna hear a story?
I speak at companies and conferences worldwide.

Things I do

Impactful design

Design is problem solving.
I test my designs so I make things better—not just different.

Effective leadership

Work should be fun.
I grow and guide collaborative, high-performing teams. 

Useful storytelling

Wanna hear a story?
I speak at businesses and conferences worldwide.  

It's storytime!

I give conference talks at remote and in-person events.

Erin Weigel on-stage talking at a conference
Erin Weigel on stage speaking at GPeC Summit in Bucharest, Romania.

My topics include: 

  • A/B Testing
  • Designing for Impact
  • Design Systems
  • Product Accessibility
  • Leadership & Management

It's storytime!

I give conference talks at remote and in-person events.
My topics include: 

  • A/B Testing & Designing for Impact
  • Design Systems & Product Accessibility
  • Team Leadership & Management
Erin Weigel on-stage talking at a conference
Erin Weigel on stage speaking at GPeC Summit in Bucharest, Romania.

Kind words
from fun people

Photo of Andrei Radu on stage at a conference.

Andrei Radu

CEO & Founder, GPeC Summit

"Erin was one of the most appreciated keynote speakers at GPeC SUMMIT.

She had a very practical presentation with hands-on tips people could implement right away. She was also very engaging and fun—the entire recipe of success when it comes to a keynote speaker.

I totally recommend her for all conferences focused on great quality content and less 'blah-blah.'"

Guido Jansen looking into the distance

Guido X Jansen

“Erin's a great inspiration in the way she talks about her work and shares her knowledge in fun and insightful ways.

She's a great addition to any conference and knows how to engage an audience and give people actionable tips for their business. And besides that she's also great fun to hang out with, highly recommended!”

Pedro Marques smiling for a photo wearing a red hoodie.
Pedro Marques

Head of UX, Shopify

“Erin is by far one of the professionals that had the most impact in my career.

Whenever I needed help, mentorship, design opinions, or anything else she would be there. I saw first hand Erin advocate for the right thing and she shines in leading by example.
I really hope to work under her leadership again someday.

Kind words from fun people

Photo of Andrei Radu on stage at a conference.

"Erin was one of the most appreciated keynote speakers at GPeC SUMMIT in May 2022.

She had a very practical presentation with hands-on tips people could implement right away. She was also very engaging and fun—the entire recipe of success when it comes to a keynote speaker. I totally recommend her for all conferences focused on great quality content and less 'blah-blah.'"

– Andrei Radu, CEO & Founder, GPeC Summit

Guido Jansen looking into the distance

“Erin's a great inspiration in the way she talks about her work and shares her knowledge in fun and insightful ways.

She's a great addition to any conference and knows how to engage an audience and give people actionable tips for their business. And besides that she's also great fun to hang out with, highly recommended!”

– Guido X Jansen, Host, CRO.cafe

Pedro Marques smiling for a photo wearing a red hoodie.

“Erin is by far one of the professionals that had the most impact in my career.

Whenever I needed help, mentorship, design opinions, or anything else she would be there. I saw first hand Erin advocate for the right thing and she shines in leading by example.

I really hope to work under her leadership again someday."

– Pedro Marques, Head of UX, Shopify

Things I wrote

Hypothesis template: Based on (data, observation, research), we believe that (insert customer problem here). Because of this (insert consequence of customer problem). If we (insert solution here), then (insert anticipated impact of solution here). We will know this is true when we see (insert metric and expected impact on that metric).

Hypothesis template

By Erin Weigel August 4, 2022

Here’s a hypothesis template to use and reuse for your A/B tests. It’s simple and effective to crystalize your thoughts as you design a variant.

Read more →
Image of a piece of paper with the word, "How?" written on it.

How can you mature a culture of experimentation?

By Erin Weigel July 28, 2022

Change starts from the top. Leaders need to buy into it and…

Read more →
Pile of books sitting in the grass in front of some flowers

Books for my book research

By Erin Weigel July 27, 2022

Thanks to everyone who filled out my recent questionnaire. Haven’t filled the survey out yet? Your input is helpful!

Read more →

Got things that need doin'?

I'm available to speak at events and do practical design workshops. If you'd like to level-up your team, gimme a shout.

Got things that need doin'?

I'm available to speak at events and do practical design workshops. If you'd like to level-up your team, gimme a shout.

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